Need Answers To Challenging Questions?
You’re not alone in the challenges you face, the questions founders have about how to run a better business are common. We’ve tried to answer a few of these below.
How do I read my own agency P&L properly?
Read it top-down in three blocks. Revenue: what you billed. Gross margin: revenue minus the cost of delivery, including freelancers and the proportion of salaries spent on client work, this is the number that matters most.
How do I stop being the bottleneck in my own agency?
Separate the decisions only you can make from the ones you've simply never handed over. Most founder bottlenecks are habit, not necessity.
How do I raise my rates after a decade of flat pricing?
Raise them, in stages, and lead with value not apology. Start with new clients at the new rate so you learn it lands, then move existing clients at renewal with notice and a reason.