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GYDA EXPERT AND INDUSTRY LEADERS

Interviews, conversations & regular updates from the GYDA team and expert associates.

INTERVIEWS, DISCUSSIONS & THOUGHT LEADERSHIP

Take a look through our regular interviews and thought leadership brought to you in video form. Use the tag cloud to filter the collection by topic.

Articles Robert Craven Articles Robert Craven

The Power of Niche for Winning in Risk-Averse B2B Sectors with Pamela Miller from AB FiftyOne

Pamela describes the services they provide, which go beyond digital marketing to include marketing strategy, marketing audits, and even touch on data and business process engineering. For example, they help clients make lengthy tenders easier to consume and pull out important, non-technical information for decision-makers in cost and procurement.

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