How do I retain my best people when bigger agencies pay more?
I keep losing good people to networks that can simply outbid me
Compete on the things money can’t easily buy: real ownership, growth, a leader they respect, and work they’re proud of. You won’t always win a pure salary war, so don’t fight only on that ground. Pay fairly, then make staying about progression, autonomy and culture, the reasons good people leave big agencies in the first place.
The Long Answer
(short answer stands alone)