Book Recommendation - Employee Engagement 2.0 by Kevin Kruse
BOOK: Employee Engagement 2.0: How to Motivate Your Team for High Performance (A Real-World Guide for Busy Managers)
AUTHOR: Kevin Kruse
Imagine if you could:
- Create massive emotional commitment among all your direct reports 
- Turn apathetic groups into high performance teams exhibiting huge discretionary effort 
- Be a leader who people fight to work with 
- Win a “Best Place to Work” award within 12 months 
Indeed, you can do all that and more, and it doesn’t take a lot of time or a big budget.
This isn’t just another ivory tower book on leadership. Employee Engagement 2.0 is the result of both massive research and real-world experience. The author, Kevin Kruse, is a former Best Place to Work winner, serial entrepreneur, and NY Times bestselling author. He has advised dozens of organizations, from Fortune 500 companies like SAP, to startups and non-profits, and even to the US Marines.
This is your step-by-step guide that will teach you:
- What employee engagement is (it does not mean happy or satisfied) 
- How engagement directly drives sales, profits, and even stock price 
- The secret recipe for making anyone feel engaged 
- How to quantify engagement, even if you have no budget 
- 7 questions to ask that will identify your engagement weakness 
- What to say to facilitate a team meeting on engagement 
- A communication system that ensures rapid, two-way flow of information 
- How to make your strategic vision memorable and “sticky” 
- How to implement a complete engagement plan in only 8 weeks! 
Being a great leader—one who drives massive passion, commitment and engagement—is within your reach. Follow the step-by-step plan in Employee Engagement 2.0 and prepare to be a great place to work.
 
                        