THE GROWTH CONFERENCE FOR AGENCY LEADERS

THANKS FOR JOINING US AT
GYDA SUMMIT 2025!

We hope that you enjoyed the summit as much as we did! Grab a cuppa and check out some tools to help you run your agency smarter.

GYDA STRATEGY WORKBOOK

Running an agency is not easy. It is certainly not as easy as everyone makes out… or is it? Taking you through a series of thought-provoking strategic exercises the GYDA – Strategy Workbook works to create a clearly defined strategy to take your digital agency to the next level. The workbook is unique, it makes you address every aspect of your life… make plans for the business, for your professional career and for your private life.

The workbook has two parts. Part One takes you through a strategy workout and Part Two is a journal to hold you accountable to the goals you have set. Are you game?

Here are Three of our Top Resources:

  • Agency Utilisation Calculator

    Do you know your agency's utilisation rate? 

    Use this calculator to work out the ‘utilisation rate’ for your agency.

    Why? Because utilisation holds the key to your growth as a business. Too low and you’re leaving money on the table. Too high and morale becomes crushed and employee turnover increases.

    It doesn’t matter if you have a team of 2 or 300, understanding utilisation and taking steps to improve it can be the catalyst for growth.

    The best bit, you don’t need timesheets to figure out.

  • Agency Accelerator Canvas

    The AAC (Agency Accelerator Canvas) is a single-page strategy and planning tool to help ignite the growth of your agency.

    Why does it work? Because it creates focus, defines our vision, sets out what we’re trying to achieve, and most importantly, how we’ll get there.

    It’s NOT full of business school jargon, and it sits on a single page so it can hang proudly on your wall as a daily reminder of what you're striving to achieve.

    Print it out, run a half-day workshop, share it with your team, and finally start growing your agency like you know you can.

  • Shares and EMI schemes for Agencies

    Along with other tactics, we often encourage our clients to use the power of equity as a lever for growth and to build a better business, with an invested team.

    We’ve put together this simple, easy-to-understand guide to give you the lowdown on how equity and shares work and the knowledge you need to share ownership of your agency and motivate key people in the right way.

    What it includes: Why incentivis, the difference between shares, options and EMI schemes, conditions (when they kick in). deciding how much to give and types of shares.

WE’D LOVE TO CHAT

If you’d like to learn how we can support your agency's growth, discuss one of the issues holding you back or if one of the topics from the summit has resonated… we’d love to chat.

Connect with Robert or Janusz here:

Here are some of the ways we work with agency leaders to help them grow:

  • Mastermind

    Small cohorts of agency leaders growing together, creating momentum.

    Exclusive, intimate groups of agency leaders, capped at 15 members. Mastermind sessions are held in London and Amsterdam.

    GYDA Masterminds run on a repeating quarterly schedule which includes: in-person full-day sessions, half-day online sessions and 1-2-1 coaching. Plus resource centre, events, Slack groups, community and accountability process.

    Membership by application only, from £389 per month.

  • Coaching, Mentoring and NED

    Work one-to-one with a GYDA consultant, coach or mentor and get the help you and your agency need to improve performance and grow. Solve specific problems and uncover new and better ways of doing things.

    Need one-to-one support? Coaching and mentoring, on a one-to-one basis may provide the support you need. Consultancy focuses on issues in the business; coaching and mentoring work far more with the agency leader(s) to improve their own skills over time.

    Fee: £1.5k-£2.5k per month

  • Events and Resources

    We run monthly events for our agency community. From Mastermind Taster Sessions to Masterclasses, Conference to Roundtables.

    We invite agency experts as guest speakers to help our community grow their agencies and to stay at the forefront of the industry.

    Each quarter we run an Executive Dinner and Mastermind Taster, we’d love you to join our next session!

    We also have a blog and resource centre which includes interviews, masterclasses, downloads and resources all tailored for agency leaders.